Miniice was founded in 2010. The team originated in 2006. In 2006, Mr. Peng Limin and Ms. Yuan Yuan started their own business. They founded the Miniice Taobao C Store and opened the Miniice e-commerce road . Unlike other e-commerce companies such as Alibaba, Tmall, and Jingdong, there are special stories behind the words Miniice: "Ice Man" originated from Ms. Yuan Yuan’s QQ nickname, expressing her unwillingness to add strangers. In fact, Ms. Yuan Yuan also registered her QQ with her husband, and named it “Fire Man”. The combination of the Miniice is their brainchild.
Miniice main business is e-commerce retail, data marketing, live vedio, customer service outsourcing, and cross-border e-commerce marketing. Now it has a professional e-commerce team of over 500. The company is headquartered in Shunde, Guangdong, with an office area of 11,000 square meters. It has established subsidiaries in Guangzhou, Hong Kong and Hangzhou. Meanwhile, Nanjing and Beijing have set up an office. With years of experience in e-commerce, Miniice provides high-quality e-commerce services to customers in the industries of home appliances, small appliances, digital audio and video, beauty care, and maternal and child fast-moving.
At present, Miniice has been with Bosch, Hitachi, Audio-Technica, SWISSE, HOMEDICS, ATEX, Haier, Jmgo, Hisense, Meiling, Country Ganden,“Hashiqi” etc. More than 20 brands have long-term deep cooperation, covering Tmall, Jingdong, Suning Tesco, Amazon, Pinduoduo, Xiaohongshu and other domestic e-commerce platforms.